The basic truth in business is that it's repeat business, from faithful customers, that builds your profit. We have all heard that, statistically, it's much easier to keep a customer and sell other products and services to that customer than it is to gain new customers.
Here are five tips on providing outstanding customer service to continue to generate new and repeat business:
1. Sell an honest product or service that you believe in.
2. Guarantee customer satisfaction and stand by your guarantee.
3. Make it easy for your customers to contact you with questions or concerns.
4. Take seriously your customer's comments, concerns or questions about your product or service.
5. Solicit your customers' opinion about your product or service and encourage them to be honest!
If your business is a customer service driven business, it will be apparent throughout the sales and service process with every customer. While many business people understand that they need to provide a quality product or service, they need to remember that customers care just as much about service as quality. You must provide both to keep your customers back.
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